Rolando, B. (2024) “THE ALLURE OF VIRAL MAS BATIK ON TIKTOK: HOW A LIVE HOST’S CHARM ACCELERATES SALES GROWTH ”, JISS (Journal of Interconnected Social Science), 3(1), pp. 39–59. Available at: https://dynamicjournal.my.id/index.php/JISS/article/view/20 (Accessed: 14 October 2025).