Ingriana, A., Rolando, B. and Wigayha, C. K. (2023) “THE INFLUENCE OF PR CAMPAIGNS ON CUSTOMER ENGAGEMENT ON SOCIAL MEDIA PLATFORMS”, JISS (Journal of Interconnected Social Science), 2(2), pp. 27–39. Available at: https://dynamicjournal.my.id/index.php/JISS/article/view/40 (Accessed: 21 January 2026).