SYSTEMATIC LITERATURE REVIEW: THE IMPACT OF USING CHINESE LANGUANGE ON EFFECTIVENESS IN BUSINESS COMMUNICATION
Keywords:
Chinese, Business, Communication, EffectivenessAbstract
This literature review examines how using the Chinese language in business communication impacts its overall effectiveness. The paper synthesizes findings from studies that have investigated the advantages and challenges of using Chinese in professional contexts, particularly regarding cross-cultural interactions, information exchange, and task performance. The review aims to provide a nuanced understanding of the role of the Chinese language in facilitating or hindering effective business communication. The study uses a qualitative methodology to identify, evaluate, and synthesize relevant research on the topic, focusing on key themes, trends, and knowledge gaps. The data is from the Scopus Database, including key journals, publication years, and methodologies. The results show that using Chinese in business communication can have both positive and negative impacts, depending on factors like the communication context, the communicators' language proficiency, and the nature of the business task or interaction. The review highlights the need for further research to elucidate the complex dynamics of language use in international business and develop strategies for effectively leveraging Chinese to facilitate more productive and successful cross-cultural communication. Furthermore, the paper provides a comprehensive, evidence-based foundation for future inquiries into the relationship between language use and business communication outcomes.
References
Ai, B., Cui, C., & Wang, L. (2019). Language, Identity, and Transnational Communication: Chinese Business Expatriates in Africa. 62(2), 178–191. Https://doi.org/10.1109/tpc.2019.2893463
Arma, O. (2022). THE IMPACT OF VIRTUAL ANCHOR PERCEIVED WARMTH AND COMPETENCE ON CONSUMER PURCHASE INTENTION IN DIGITAL MARKETING. Artificial Intelligence Research and Applied Learning, 1(1). https://journal.dinamikapublika.id/index.php/aira
Ban, Z., & Pan, X. (2019). An Analysis of National Image Communication Strategies of Chinese Corporations in the Context of One-Belt-One-Road. 16(1), 97–106. Https://doi.org/10.1057/s41254-019-00129-3
Bartosik-Purgat, M., & Rakowska, W. (2023). Cross-Cultural Business-to-Business Communication – the experiences of Polish Companies With the Chinese and Americans. Https://doi.org/10.1108/ijoem-01-2022-0013
Beck, K. I., & Brødsgaard, K. E. (2022). Corporate Governance With Chinese Characteristics: Party Organization in State-Owned Enterprises. 250, 486–508. https://doi.org/10.1017/s0305741021001351
Butt, A. S., Shah, S. H. H., & Sheikh, A. Z. (2020). Is Guanxi Important in a Buyer-Supplier Relationship? Case of Chinese Logistics Industry. 14(1), 1–14. Https://doi.org/10.1108/jabs-04-2019-0127
Chen, H., Ma, D., & Wang, R. (2021). Chinese entrepreneurs’ experience of social media marketing: perception, strategy and challenge. Journal of Research in Marketing and Entrepreneurship, 23(2), 365–386. https://doi.org/10.1108/JRME-06-2019-0055
Chen, Y.-R. R., Hung-Baesecke, C.-J. F., Bowen, S. A., Zerfass, A., Stacks, D. W., & Boyd, B. (2020). The Role of Leadership in Shared Value Creation From the Public’s Perspective: A Multi-Continental Study. 46(1), 101749. Https://doi.org/10.1016/j.pubrev.2018.12.006
Chipaike, R., & Marufu, E. (2020). Chinese Construction Companies and the Question of Labour Rights in Zimbabwe. 55(8), 1163–1175. Https://doi.org/10.1177/0021909620912777
Fiedler, A., Fath, B., & Whittaker, D. H. (2020). The Dominant Narrative of the New Zealand–China Free Trade Agreement: Peripheral Evidence, Presumptive Tilt and Business Realities. 26(3), 328–343. Https://doi.org/10.1080/13563467.2020.1755243
Gong, X., Mo, S., Quan, X., & Xue, C. (2022). Technological Knowledge Spillover in Business Groups: Evidence From China. 58(14), 4050–4064. Https://doi.org/10.1080/1540496x.2022.2082867
Gudaj, R. T., Yi, F., Arefieva, V., Yanbykh, R., Mishchuk, S., Potenko, T. A., Zhou, J., & Zuenko, I. (2020). Chinese Farmers in the Russian Far East and Local Rural Development. 79(5), 1511–1551. Https://doi.org/10.1111/ajes.12365
Gulanowski, D., & Zheng, E. (2024). Chinese Guanxi in Computer-Mediated Communications (CMC): A Scoping Review of Business and Management Studies. 1–34. Https://doi.org/10.1080/13602381.2024.2333862
Irizarry Quintero, A., Rodríguez Ramírez, J., & Villafañe-Rodríguez, C. (2023). Cultural Communication Differences in Initial Public Offering Documentation: The Case of China. 28(55), 197–210. https://doi.org/10.1108/jefas-07-2021-0123
Irizarry Quintero, A., Rodríguez Ramírez, J., & Villafañe-Rodríguez, C. (2023). Cultural Communication Differences in Initial Public Offering Documentation: The Case of China. 28(55), 197–210. Https://doi.org/10.1108/jefas-07-2021-0123
Lee, W. W. L. (2021). Emotion in Business Communication: A Comparative Study of Attitude Markers in the Discourse of U.S. And Mainland Chinese Corporations. 15(6), 629–649. https://doi.org/10.1177/17504813211026541
Li, J., Zhou, J., & Cheng, Y. (2022). Conceptual Method and Empirical Practice of Building Digital Capability of Industrial Enterprises in the Digital Age. 69(5), 1902–1916. Https://doi.org/10.1109/tem.2019.2940702
Lin, Y. (2021). Legitimation Strategies in Corporate Discourse: A Comparison of UK and Chinese Corporate Social Responsibility Reports. 177, 157–169. Https://doi.org/10.1016/j.pragma.2021.02.009
Liu, J., & Liu, Q. (2023). Stance Constructions in CEO Statements of CSR Reports of Chinese and US Companies. 70, 237–251. Https://doi.org/10.1016/j.esp.2023.01.004
Liu, Y. (2023). Survival Through Pragmatic Thinking: Revisiting the Untold Stories Behind the Canada–China Grain Trade, 1960–63. 21(1), 160–176. Https://doi.org/10.1353/chn.2023.0000
Lu, J. J., & Ruzhanskaya, L. S. (2023). Factors Influencing Chinese Migrants’ Entrepreneurial Activity in Russia: A Case Study of Sverdlovsk Region. R-Economy, 9(2), 187–206. https://doi.org/10.15826/recon.2023.9.2.012
Mardhiyah, A. S. (2022). TECHNOLOGY’S ROLE IN RESHAPING THE E-COMMERCE LANDSCAPE. Artificial Intelligence Research and Applied Learning, 1(2). https://journal.dinamikapublika.id/index.php/aira
Mecinas Cantos, R., & Martínez Ruiz, M. Del P. (2024). Perceived Value and Loyalty to wechat: Evidence From a Sample of Chinese Entrepreneurs Living in Spain. 18(2). Https://doi.org/10.15847/obsobs18220242343
Moradi, E., & Ghabanchi, Z. (2019). Intercultural Sensitivity: A Comparative Study Among Business English Undergraduate Learners in Two Countries of Iran and China. 6(3), 134–146. https://doi.org/10.29333/ejecs/278
Nie, P., Ma, W., & Sousa-Poza, A. (2020). The Relationship Between Smartphone Use and Subjective Well-Being in Rural China. 21(4), 983–1009. Https://doi.org/10.1007/s10660-020-09397-1
None, N., Lu, J. J., Ruzhanskaya, L. S., & None, N. (2023). Factors Influencing Chinese Migrants’ Entrepreneurial Activity in Russia: A Case Study of Sverdlovsk Region. 9(2), 187–206. Https://doi.org/10.15826/recon.2023.9.2.012
Pitafi, A. H., Khan, A. N., Khan, N. A., & Ren, M. (2020). Using Enterprise Social Media to Investigate the Effect of Workplace Conflict on Employee Creativity. 55, 101451. https://doi.org/10.1016/j.tele.2020.101451
Plantin, J.-C., & de Seta, G. (2019). Wechat as Infrastructure: The Techno-Nationalist Shaping of Chinese Digital Platforms. 12(3), 257–273. Https://doi.org/10.1080/17544750.2019.1572633
Putri, L. W. B. (2022). TRACING THE DEVELOPMENT OF MARKETING IN THE AI ERA: A COMPREHENSIVE LITERATURE ANALYSIS. Artificial Intelligence Research and Applied Learning, 1(1). https://journal.dinamikapublika.id/index.php/aira
Qian, D. D., & Pan, M. (2017). Politeness in Business Communication: Investigating English Modal Sequences in Chinese Learners’ Letter Writing. 50(1), 20–36. Https://doi.org/10.1177/0033688217730142
Qiu, Y. (2024). Unveiling the Digital Luminaries: Exploring the Impact of the Chinese Internet Celebrity Economy on Consumer Behavior. Https://doi.org/10.1007/s13132-024-02020-w
Rolando, B., & Mulyono, H. (2025a). Diverse Learning Environments on Students Entrepreneurial Intentions. International Journal of Pedagogy and Teacher Education-9, 9(1), 119–137. https://doi.org/10.20961/ijpte.v9i1.98592
Rolando, B., Ariyanto, K., Alexia, K. R., & Hartanti, R. (2022). PERAN AI DAN BIG DATA DALAM MENGOPTIMALKAN STRATEGI PEMASARAN DIGITAL. Artificial Intelligence Research and Applied Learning, 1(1). https://journal.dinamikapublika.id/index.php/aira
Roy, R., Kumar, P., Chatterjee, M., & Sarkar, D. (2024). A Discourse Analysis of Twitter Communication to Foster Digital Diplomacy Between India and China. 17–35. Https://doi.org/10.4018/979-8-3693-2444-8.ch002
Setiawan, B. L. T. (2022). ANALISIS PERAN AUGMENTED REALITY (AR) DALAM PEMASARAN DAN DAMPAKNYA PADA PERILAKU KONSUMEN. Artificial Intelligence Research and Applied Learning, 1(1). https://journal.dinamikapublika.id/index.php/aira
Shao, L. H., Bouzdine-Chameeva, T., & Lunardo, R. (2020). The Interacting Effect of Business and Cultural Distances on Relationship Management and Export Performance: The Case of Wine Export Between France and China. 35(11), 1659–1672. https://doi.org/10.1108/jbim-04-2019-0142
Simpson, A., Dervin, F., & Tao, J. (2020). Business English Students’ Multifaceted and Contradictory Perceptions of Intercultural Communication Education (ICE) at a Chinese University. 25(6), 2041–2057. Https://doi.org/10.1080/13670050.2020.1840508
Song, B., & Lan, X. (2022). Meeting Consumers’ Expectations: Exploring Corporate Social Advocacy Communication in China. 14(4), 2385. https://doi.org/10.3390/su14042385
Spijkman, M., & de Jong, M. D. T. (2020). Beyond Simplifications: Making Sense of Paradoxical Chinese Values in Chinese-Western Business Negotiations. 60(1), 130–149. https://doi.org/10.1177/2329488420907138
Spijkman, M., & de Jong, M. D. T. (2020). Beyond Simplifications: Making Sense of Paradoxical Chinese Values in Chinese-Western Business Negotiations. 60(1), 130–149. Https://doi.org/10.1177/2329488420907138
Tan, D. M. (2022). A SYSTEMATIC REVIEW OF THE AI-POWERED MARKETING REVOLUTION: FROM TRADITIONAL TO DATA-DRIVEN APPROACHES. Artificial Intelligence Research and Applied Learning, 1(2). https://journal.dinamikapublika.id/index.php/aira
Wang, J. (2021). Circulating Fashion: A Global Production Networks Analysis of Chinese Wig Business in Africa. 34(4), 397–418. Https://doi.org/10.1080/08276331.2021.1965809
Wang, J., & Schweizer, L. (2023). Chinese Cross‐border Mergers and Acquisitions: How Communication Practices Impact Integration Outcomes. 66(1), 81–99. https://doi.org/10.1002/tie.22363
Wang, Q., Clegg, J., Gajewska-De Mattos, H., & Buckley, P. (2020). The Role of Emotions in Intercultural Business Communication: Language Standardization in the Context of International Knowledge Transfer. 55(6), 100973. https://doi.org/10.1016/j.jwb.2018.11.003
Wang, Y., & Sandner, J. (2019). Like a “Frog in a Well”? An Ethnographic Study of Chinese Rural Women’s Social Media Practices Through the wechat Platform. 12(3), 324–339. Https://doi.org/10.1080/17544750.2019.1583677
Wang, Z., He, Q., Xia, S., Sarpong, D., Xiong, A., & Maas, G. (2020). Capacities of Business Incubator and Regional Innovation Performance. 158, 120125. https://doi.org/10.1016/j.techfore.2020.120125
Wijaya, A. J. (2022). PERAN DAN IMPLEMENTASI TEKNOLOGI KECERDASAN BUATAN DALAM PENGALAMAN KONSUMEN E-COMMERCE: SEBUAH TINJAUAN SISTEMATIS. Artificial Intelligence Research and Applied Learning, 1(1). https://journal.dinamikapublika.id/index.php/aira
Winata, V. (2022). OPTIMIZING BIG DATA PROCESSING THROUGH ARTIFICIAL INTELLIGENCE: A SYSTEMATIC LITERATURE REVIEW. Artificial Intelligence Research and Applied Learning, 1(2). https://journal.dinamikapublika.id/index.php/aira
Xue, Y., Wen, Z., Bressers, H., & Ai, N. (2019). Can Intelligent Collection Integrate Informal Sector for Urban Resource Recycling in China? 208, 307–315. Https://doi.org/10.1016/j.jclepro.2018.10.155
Yan, Y., & Xu, X. (2020). Does Entrepreneur Invest More in Environmental Protection When Joining the Communist Party? Evidence From Chinese Private Firms. 58(3), 754–775. Https://doi.org/10.1080/1540496x.2020.1848814
Yang, Q., & Lee, Y. (2018). An Investigation of Enablers and Inhibitors of Crowdfunding Adoption: Empirical Evidence From Startups in China. 29(1), 5–21. Https://doi.org/10.1002/hfm.20782
Yao, Y., & Du-Babcock, B. (2020). English as a Lingua Franca in Mainland China: An Analysis of Intercultural Business Communicative Competence. 60(1), 3–23. https://doi.org/10.1177/2329488419898221
Yao, Y., & Du-Babcock, B. (2020). English as a Lingua Franca in Mainland China: An Analysis of Intercultural Business Communicative Competence. 60(1), 3–23. Https://doi.org/10.1177/2329488419898221
Yin, D., Si, D.-K., & Wang, Y. (2024). How Does Corporate Investment Respond to Trade Policy Uncertainty in China? The Role of Political Connections. 82, 1429–1445. Https://doi.org/10.1016/j.eap.2024.06.002
Zhang, H., & Chen, F. (2024). A Multidimensional Analysis of Leaders’ Messages in Chinese and American Corporate Social Responsibility Reports. 67(1), 63–88. Https://doi.org/10.1109/tpc.2024.3360649
Zhang, T. (2024). Model Design and Discourse Construction of Intercultural Communication of Chinese Cultural Community in Globalized Business Environment. 9(1). https://doi.org/10.2478/amns-2024-3259
Zhang, X., Liu, Y., Tarba, S. Y., & Giudice, M. Del. (2020). The Micro-Foundations of Strategic Ambidexterity: Chinese Cross-Border M&As, Mid-View Thinking and Integration Management. 29(6), 101710. https://doi.org/10.1016/j.ibusrev.2020.101710
Zhu, L., Kara, O., & Zhu, X. (2019). A Comparative Study of Women Entrepreneurship in Transitional Economies. 11(1), 66–80. Https://doi.org/10.1108/jeee-04-2017-0027
